Victorias Secret Essay Example

Victorias Secret Essay Example Victorias Secret Essay Victorias Secret Essay Store location is an important decision for retailers because location is â€Å"typically one of the most influential considerations in a customer’s store-choice decision† (Retailing, 167). Most consumers choose which store to visit based on close proximity to home or work, comfort level, and other surrounding retailers so shopping stays relaxing and a lot of driving isn’t needed. Victoria’s Secret in the Beverly Center is in a shopping mall. Reasoning behind the store being placed in the mall across from the elevators in the center is because malls have high amounts of traffic. Another reason why a mall location has its advantages, because malls provide the chance to combine shopping with entertainment, a great place to walk around catch up with friends while getting your shopping done, bringing in large numbers of people a day. Victoria’s Secret in the Beverly Center is a leader in lingerie, with Fredrick’s of Hollywood as their largest competitor is far from this location. Therefore shoppers at the Beverly Center who are looking for affordable lingerie will venture in to Victoria’s Secret. Victoria’s Secret is a multi-channel retailer, from stores, to online, to catalogs. All this was due to Sonia. One night lying in bed I decided I loved her and would do anything for her. I couldnt sleep thinking of her but I didnt care. The next day while taking a short cut coming home from school I saw some wild flowers and picked them for Sonia. I went by her window to give them to her. Oh sweetie, she said, theyre beautiful, and she told me to press my lips to the glass and kissed me. It was warm and wet and I held my lips there for a long time not wanting it to end. You better take off sweetie, she said I dont want to get into trouble. When I got home mother was more smothering than usual. I dont know whats gotten into you lately, she said. You look like youre in another world. Are you taking drugs? Because if I find out your taking drugs I will not let you leave the house. You will not have any privileges. Im going to arrange to have you drug-tested, Im calling the consoler at school. And to think of all Ive done and this is how you pay me back. Dont you roll your eyes at me. After that I laid in bed and thought of Sonia, how Id like to take her far far away, where itd just be me and her and we could just hold each other and talk. The next day when I went to see Sonia she told me to come closer to the window; she told me to put my ear against the glass, she didnt want anyone else to hear what she was about to say. Listen sweetie, she whispered, are you serious about me? I nodded. I dont mean like little boy puppy love stuff, I mean do you love me? I nodded again more emphatically. Look I cant stand another night of sitting in this window or Ill go nuts. Howd you like to bust me out of here and take me somewhere far, far away? Itll be just you and me. My heart almost burst out of my chest. Funny thing was because Id fantasied about going away with her and I already had a plan. I told Sonia Id be back that night. After mother fell asleep I tiptoed into her room and fumbled around for her car keys and twelve hundred in cash that she kept stashed in her drawer. When I pulled up to Victorias Secret, Sonia was awake. The street was eerily quiet. I threw a brick through the window, which triggered the alarm. I climbed in and scooped Sonia up and put her in the car. It was difficult getting her in the front seat, I had to bend her legs, she couldnt move them because they were stuck in the same position for so long. Step on it she said, the cops will be here any minute. I got on the freeway and headed south. Even though it was drizzling it was smooth sailing. I knew youd come through for me, youre my man-child, Sonia said. I gave her a quick kiss on the lips and held her hand. This was heaven. Sweetie when we settle in for the night Im going to do things to you that you never imagined. Im going to give you the ride of your life. Heaven just got a little better I thought. I saw a Best-Western and pulled off. Sonia told me to check in first, then to come out and get her, she still couldnt walk. The clerk looked at me suspiously. I told him my mom was in the car but she was sick and throwing up. When I pulled out a hundred he gave me the key. I carried Sonia into the room, locked the door and laid her on the bed. I looked at her lacy lingerie, her long legs spread slightly. I couldnt believe she was going to be mine. This was going to be the night of my life. Sonia, your quiet, I said. Dont tell me youre asleep? She didnt answer. I shook her but she didnt say anything, oddly her skin felt like plastic. I tried to wake her with a kiss but they tasted like plastic too. I feel asleep and when I came to she still wouldnt wake up. I started screaming at her. I needed her but she just lay there like a dummy. She didnt seem like a real person. Sonia, I yelled, you cant treat me like this. You promised me, that if I got you out youd be with me, you said I was your sweet man-child. I couldnt control myself. I yelled louder, you just used me, you bitch. Then I heard a key opening the door. It was the motel manager with the cops. They pinned me down and took me away. Mother had me committed. The consolers give me medication and a lot of therapy. They say I have to get back into reality. But they dont know that Sonia is the cause of all my problems. She just used me.